MakerBot Gets The New York Times Treatment

MakerBot Innovation is a many faceted thing and tends to grow in different directions. Take MakerBot, for example. The hardware side of the tech scene doesn’t get the coverage it deserves. A shame, really, since exciting new frontiers are being opened for a generation of creatives to discover and explore. The kings of this new movement are undoubtably MakerBot, a small (really small) company that preoccupies itself with commercial 3D printers.

Here’s MakerBot in an earlier post:

“Born in a hackerspace and further improved in a dingy basement, the MakerBot story is the ultimate bootstrapping yarn equal parts Horatio Alger and Thomas Edison but with a high tech twist. Though it’s still perceived as a clever device that can build toys and other small objects at the press of a button, few have realized its potential to manufacturing at large. For the first time ever, a commercially viable 3D printer is available to anyone who can pay for it. So far, those anyones have been schools and enthusiasts who’ve purchased the MakerBot kit and its buffer sibling the Thing-O-Matic for more than a thousand dollars each.”

Now MakerBot are given a well deserved boost with a New York Times profile. It couldn’t have come sooner, as 3D printers are poised to make the kind of waves that will transform crafts and consumerism as we know it. A little text tease from the article:

“After a burst of invention by three friends, the company was formed two years ago — ‘built on caffeine,’ said a founder, Bre Pettis — and has since expanded to 32 employees and thousands of MakerBot kits sold. Three-D printing has existed for years, but the machines were cumbersome and expensive, relegated to art and engineering schools, often monopolized by specialists. The MakerBot, which tops out at about $1,300, gives anybody with a computer and an idea the same creative horsepower, and artists are beginning to take notice.”

* Off the record, but another exciting sort-of startup is Neverware, which is a concerted approach to improving old hardware so it performs like new. More on this in the future.

Via: The New York Times